The Site

Our future Market home at the site of the Fleet Services Building (200 N. First Street) sits on nearly four acres in the heart of Madison.

Site Plan
As the gateway to the E. Washington Corridor and the downtown, the site is also a connector to the airport, the I-90/I-39/I-94 interstate system, over 200 local buses, and several bike paths.

(click on the graphic to view a list of site amenities.)

Points of Entry
It’s important that our Market be accessible from many points of entry and for a wide variety of transportation modes and abilities. There will be over 120 car parking stalls on site, bike parking in multiple locations near several entries, a bcycle station, and a bus stop at the corner of First Street and E. Johnson.

(click on the graphic to view the entry points.)

Outdoor Seating and Experiences
Our vision to create a community gathering space will continue beyond the front door. With nearly four acres of land, the site has room for several outdoor plazas to create natural opportunities for connections and outdoor experiences:

  • outdoor seating
  • multiple art murals on the outside of the building and additional public art
  • a lounge area (The Market Porch) for enjoying warm spring and fall days and cool summer evenings
  • food carts and other outdoor vendors, including artists and crafters
  • acoustic musicians and entertainment

(click on the graphic to view the outdoor plazas)


“Madison needs this Public Market. It’s an important opportunity for our children of color to have a place where they can go and see many other people of color owning businesses and finding success in our city. I’m excited to welcome our kids to the Market where we can teach them about business ownership. The Public Market is a place we’ll all be proud of.” - Judy Cooper, owner of QB's Magnetic Creations, a MarketReady participant

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