About this Merchant

Ugly Apple Cafe

Laurel will open a breakfast and lunch spot that uses locally sourced seconds and extras, made into delicious meals. She will also offer jams and pickles featuring little used or known fruits and vegetables to expose people to new ideas.

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Merchants are the heart of the Public Market. Over the coming months, the Development Team will be selecting vendors for the new Market. With over 200 existing and start-up businesses stating interest in Market retail space, the Market is sure to have a wide variety of unique, multi-cultural, local merchants. This profile is a merchant interested in calling the Public Market home.

“I’m excited about the multi-cultural emphasis Madison’s Public Market will have. I look forward to the local tastes, sounds, activities, and works of art to enjoy in one place. This will be a popular destination for people of all ages and all backgrounds.” - Steve Goldberg

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