Food Innovation Center

The demand for more local produce and food products has been on the rise, but larger institutions have had difficulty securing enough local food options to meet the demand. An important goal of the Madison Public Market is to not only bring local food to those who visit, but also to help increase the food available throughout our region.

The Food Innovation Center, located within the Madison Public Market, will provide infrastructure, services, and programming that strengthen South Central Wisconsin’s food system. This includes cultivating a stronger food workforce, creating job opportunities, connecting farmers to buyers, enhancing food and beverage processing capacity, helping startups grow, encouraging new product development, and connecting products to larger markets in the Midwest.

Approximately 17,000 square feet of the Public Market will be dedicated to the Food Innovation Center.

The specific programs and services at the Food Innovation Center will include:

  • The Market Commercial Kitchen
  • Food product development and testing
  • Collaboration and Office Space
  • MarketReady programming
  • Cold/Dry food storage and prep space
  • Flex space in the South Hall for affordable, short-term food manufacturing space
  • Food classes and demonstrations
  • Food accessibility opportunities and programming

“Madison’s Public Market will be a vibrant ecosystem for entrepreneurs and consumers. The lively sounds of music and conversations will resonate throughout the market. I look forward to seeing all the treasures of food and retail for all of Madison to experience.” - Mayra Medrano, Latino Chamber of Commerce

See What People are Saying