Boardman Clark Law and others drive initial support for Public Market


Boardman Clark announced its flagstone corporate sponsorship during a special “Taste of the Madison Market” event, held on October 18, 2018 in Boardman Clark’s main office in downtown Madison. While the firm’s sponsorship includes a financial commitment of $250,000 over the next five years, the firm has also committed to providing programming and other nonfinancial support of the Market’s various community-focused initiatives, such as the Market Ready Program, which helps entrepreneurs build successful business foundations.

“We are very proud to be supporting the Madison Public Market,” said Richard Heinemann, Managing Partner at Boardman Clark (pictured left). “To us, this project is about more than creating a space to sell goods. It is an investment in the community, a chance to empower underrepresented entrepreneurs, and a great venue to sample Madison’s diverse foods, crafts, and culture.”

Dairy Farmers of Wisconsin is partnering with the Madison Public Market to create an interactive space that will showcase everything we love about Wisconsin Dairy and our rich heritage of cheesemaking. This special area of the Market will include interactive exhibits, education and delicious cheese and dairy products from Wisconsin.

“We’re excited to create a destination within the Market for locals & visitors alike to celebrate the vast array of our state’s award-winning cheese and to honor the dairy farmers in Wisconsin.” -Suzanne Fanning, VP of Marketing Communications for Dairy Farmers of Wisconsin.

Madison Public Market Foundation Board President, Jamaal Stricklin, shared the significance of Boardman Clark and Dairy Farmers of Wisconsin’s early commitments to the project. “This early support of the Market has helped us build momentum for making our Public Market a reality. We are so grateful for Boardman Clark’s early investment. When combined with Dairy Farmer of Wisconsin’s support plus other early gifts, we’re closing in on our first $1 million to support our $4 million capital campaign.”

It’s exciting to see the community step up in a significant way to support the Public Market. If you are interested in joining with us to help bring our project to life, you can donate here or call Amanda White at (608) 698-9104 for more information. Naming and other special, unique recognition opportunities are available.

MSR selected to design the Madison Public Market


After releasing an RFP in August and reviewing 11 different proposals from Madison and around the country, City staff is recommending that the City engage an architecture and engineering team led by Minneapolis-based MSR to complete the design of the Madison Public Market building. The recommendation will go to the Common Council for approval.

Dan Kennelly, City of Madison Office of Business Resources Director, shares, “MSR has unmatched experience working with the City of Madison to design high-profile civic buildings. We are confident that working with the City of Madison and Madison Public Market Foundation, MSR will create a home for our Market that helps achieves our goals around inclusiveness, diversity, public art, community-building and of course, creating a unique Madison culinary experience.”

MSR’s past experience in Madison includes the downtown Central Library, the recent Olbrich Gardens expansion, and the newly refurbished Madison Municipal Building. MSR knows how to get important public projects across the finish line while creating vibrant gathering places for the community. MSR’s team includes local experts Saiki Design for landscape architecture and Vierbicher for Civil Engineering. These talented local firms bring knowledge of the site and will help create an inviting design that is authentic to Madison.

MSR’s team also includes a Wisconsin-based food service and kitchen design consultant (Steve Stern with Boelter) who will assist with the unique challenges of designing a public building that will include a variety of food preparation and food services uses.

MSR will bring strong expertise and experience to other important aspects of the Madison Public Market vision.

Inclusiveness and equity
The MSR team has reviewed the City’s equity impact analysis and is inspired to help the City implement its vision for a truly inclusive Public Market – a dynamic destination that welcomes the entire community and creates economic opportunity for diverse entrepreneurs.

Sustainability
With sustainability as an important focus of the Public Market, MSR has pulled together a team that has expertise in green design.  As they have done with previous Madison projects, the Public Market will implement the latest best practices in sustainable construction. The result will be a building that is not only LEED certified, but one that thoughtfully integrates sustainability considerations into every aspect of the design.

Art and local makers
With the Madison Public Library, MSR was instrumental in integrating unique artwork into the building and creating spaces for programs that build-on Madison’s emerging “maker culture”.  MSR will help uncover unique opportunities to connect Madison’s library system with the Public Market and build on Madison’s maker-based entrepreneurial ecosystem.

Community engagement
MSR’s proposal and interview demonstrated a clear understanding of the important of engaging the Madison community in the design process.  Their work plan includes numerous workshops with potential public market vendors, community members, city staff, various city committees and other stakeholders.

To stay informed on the timeline for the design process, you can check back on our Updates, follow our Facebook page, or sign up for our email news.

MarketReady Merchants Shine This Holiday Season


Many of the Madison Public Market’s MarketReady merchants are already up and running, ready to make your holidays shine!

You don’t have to wait for the Market to open to experience the unique, high quality products and gifts these businesses have to offer this holiday season. Support small, local businesses right here in Madison and you’ll find unique gifts, catering, and more.

(The MarketReady Program is designed to prepare multicultural entrepreneurs who have dreamed of starting a food-based or craft-based business for success in the new Market through business training, mentorship, and/or start-up capital.)

Featured above: Holiday Cookie Box from Curtis & Cake

Holiday Party Catering

You bring the guests, they’ll bring the incredible food! These MarketReady merchants provide quality catering for corporate or private events large and small.

  • La Joe Bla, LLC
  • dZi Little Tibet
  • Madame Chu Delicacies
  • Melly Mell’s Catering
  • The Ugly Apple

Gifts for Everyone

Find unique gifts for everyone on your list while supporting our local economy and strengthening our communities.

  • Artesan Fruit
  • Curtis & Cake
  • Madame Chu Delicacies
  • Madre Yerba
  • Off the Block
  • Perfect Imperfections
  • QB’s Magnetic Creations
  • SuperCharge! Foods
  • Tortillas Los Angeles
  • Wisconsin Mujer

Holiday discounts

Many MarketReady merchants are offering special products and discounts for the holidays. Check out the MarketReady Holidays page for all the details.

 

Updated site plan positions the Public Market for success


Tremendous progress continues to happen as the City of Madison and the Madison Public Market Foundation work to make our Madison Public Market a reality. This evening, the City released an updated site plan that positions the public market for success. The updated site plan makes the following improvements to the project site plan:

  1. Locates the Market closer to Burr Jones Field (large urban green space), the bike path, and the Yahara River: We’re already thinking about picnics and food fairs in the park, paddling to the Market, and enjoying outdoor seating with a view of Burr Jones Field!
  2. Changes the dimensions of the Market: The new location on the site provides a more interesting architectural design of the building and will provide a long, market hall corridor, similar to other Markets like Boston and Granville.
  3. Provides closer access to outdoor parking: The new location is closer in proximity to the 100 surface parking spaces planned for the city-owned property next door. The previous site plan required underground parking which is significantly more costly.

The new site plan and three different exterior architectural design concepts can be found here.

Please keep in mind that the these designs are CONCEPTUAL and will likely change once the final architectural team is selected.

Currently, the City has prepared the RFP for seeking proposals from architecture teams. The City anticipates announcing the RFP yet this summer. We’ll keep you posted on when that RFP is submitted and ultimately, which project team is selected to design and build our Public Market.

 

 

Spring Taste of the Madison Public Market – Say Cheese! April 21


We’re making exciting progress towards opening our Public Market in 2020! Stop by our Spring Taste of the Madison Public Market to celebrate local entrepreneurship and experience what our Public Market will be. Saturday, April 21 10am – 2pm Madison College (downtown campus – 211 N. Carroll Street) Over 20 local entrepreneurs will be offering FREE samples of their delicious, unique food and handmade goods. Come hungry! Larger portions will be available for purchase. The theme of the event is Say Cheese! The Wisconsin Milk Marketing Board is sponsoring a FREE cheese tasting featuring a wide variety of award-winning Wisconsin cheeses. This family-friendly event will also include children’s activities sponsored by Madison Public Library. Chocolate Shoppe will be offering the kiddos (and, ok, adults too) FREE ice cream! Taste of the Madison Public Market is free and open to the public. The current list of participating, local businesses include (more being added – check back often):

The Dane County Farmer’s Market will be open, so swing by the farmer’s market and stop in the public market for a day of Madison’s best food and crafts! Plenty of parking is available at the City ramp directly across the street from Madison College. For more information, contact info@madisonpublicmarket.org. Thank you to our awesome sponsors!

Taste of the Public Market – Holiday Magic! on December 6


After the success of our Taste of the Public Market event in October, many folks have asked us for more Public Market events. We hear you!  We’re planning more Taste of the Madison Public Market events for 2018. Each Taste event will have a different theme to give you sampling of what the Public Market will offer.

 

Our next Taste event is coming up on December 6. Join us to experience some of the magic of the holiday season with the merchants and makers of your Public Market. Explore the traditions and customs of Madison’s many cultures through tasty treats and gifts for your loved ones.  Join your friends and neighbors in celebrating the holidays at this free event.

Wednesday, December 6
5 – 8 pm
945 E. Washington Ave.

To honor this season of merriment, Taste of the Public Market – Holiday Magic! will feature performances by Madison musicians. There will be activities for the kids, and even a visit from a certain gentleman who dresses in red!

  • Market Hall: Sample the delicious and unique foods of Madison, and wrap up your Holiday shopping with locally handcrafted artisans.
  • Children’s Area: Seasonal activities and a certain “jolly old elf” will entertain and delight the little ones.
  • Live Music and Performances: Featuring performances by Madison-area musicians from many different traditions and cultures. Sure to get you tapping toes, humming along, and into the Holiday Spirit.

The Holidays are a time for togetherness. So grab a friend, a colleague, or a neighbor to learn about and support Madison’s next hub for all things local.

Like our Facebook event to stay updated on event details.

The event location is near the corner of Brearly & E. Wash next to the Credit Union. Parking is available in the lot behind the building. Enter from the backdoor entrance off the parking lot.

Merchants at our Holiday Magic event include:

Old Lady HM
Mad Urban Bees
Origin breads
Paleo Mama
Rushing Waters Fisheries
Grasshopper Goods
Sincerely Makayla
Otavalo Art
Piranga Candles
Rosy Made Designs
White Jasmine
Body Shine LLC
Madre Yerba
Madame Chu
Perfect Imperfections
QBs Magnetic Creations
Brown Rice and Honey
Libros for Kids
Caracas Empanadas
Bodega Nana
Off the Block Pizza and Salsa
Melly Mel’s Catering

 

A huge thank you to Gorilla Movers for moving all the tables needed for our event. They saved us hundreds of dollars!

Letter in Support of the Public Market


Dear City of Madison Alders,

Thank you for the opportunity to provide feedback on the City of Madison capital budget. I’m writing in strong support of the $7.5 million to help fund the construction of the Madison Public Market. This is an incredible opportunity for our community and it’s sure to be Madison’s next cherished community place. I’m supportive of the Market because it will benefit our community in three important ways. The Madison Public Market will:

  • Focus on entrepreneurial opportunities within communities that are typically left out of the business start-up conversation.
  • Bring more local food to large institutions across the region through the Market’s Food Innovation Center.
  • Create a truly multi-cultural community gathering place that is alive with social and economic activity.

Personally, I am most excited about …

Please keep the full Public Market funding of $7.5 million in the 2018 capital budget.

Best,

 

Get a Taste of the Madison Public Market on October 11!


The merchants are the heart of our Public Market. With the selection of diverse MarketReady entrepreneurs, we are so close to making our Public Market a reality. The Market will not only foster an ecosystem for accelerating local businesses, but it will also be a unique community gathering place where we honor the different customs and history of Madison’s many cultures through art, storytelling, and delicious food.

Stop by Taste of the Madison Public Market event to meet several of the MarketReady entrepreneurs and enjoy a sampling of the many activities and experiences that will be available at our vibrant, community-based Public Market.

Wednesday, October 11
5-8pm
945 E. Washington Ave.

Activities at the Taste event will represent sections of our Market, which include:

  • Market Hall: 15 vendors (including several MarketReady entrepreneurs) who will be offering FREE SAMPLES and larger portions for purchase of their unique food and products that can’t be found anywhere else in Madison. Many of these vendors are preparing to launch their business in the Public Market with the support of the MarketReady program. (see below for a list of the participating vendors)
  • Children’s Area: Story-telling children’s activity by Araceli Exparza who is a MarketReady entrepreneur and plans to open a children’s bookstore that carries bilingual books and local authors inside the Market.
  • Local Art: Small collection of art by local artists by Alisa Toninato of American Skillets and Aaron Lux of Aaron Lux Design
  • Live Music and Event Space: Music from around the world by DJ 40 Roundz and sponsored by our friends at Dane Dances, special Dane Dances mini dance party 7-8pm
  • Food Innovation Center: Exhibit displaying what the Center will offer and how it will significantly increase local food in our community. Thanks to our friends at FEED Kitchens for sponsoring this space at the event.

Our Public Market is sure to be Madison’s next treasured community space. Be one of the first to experience this amazing project and learn more about the details.

RSVP is appreciated for our Merchants to approximate quantities, but not required.

Like our Facebook event to stay updated on event details.

The event location is near the corner of Brearly & E. Wash next to the Credit Union. Parking is available in the lot behind the building. Enter from the backdoor entrance off the parking lot.

 

MERCHANTS OFFERING A TASTE OF THEIR PRODUCTS DURING THE OCT. 11 EVENT:

  • SuperCharge! Foods – juice made from microgreens grown at their indoor vertical farm)
  • Madame Chu – Southeast Asian sauces and delights
  • Cafe Social – fairly traded, no-chemical coffee from the heart of the Andes
  • Ugly Apple – specializes in breakfast made from over stock fruit and veggies from local farmers
  • Madre Yerba – organic, healing body care products
  • Slide Food Cart & Catering – gourmet slider sandwiches and homemade potato chips
  • Perfect Imperfections – natural body care products
  • QB’s Magnetic Creations – magnetic badge holders, brooches, eyeglass holders, and other promotional items
  • dZi Little Tibet Food Cart – Tibetan food creations made from vegetables they grow
  • Fruta Artesana – intricate carved watermelon and other fruit for special events
  • Just Coffee – fair trade coffee with total transparency
  • Mad Urban Bees – sustainable Urban Beekeeping
  • Rushing Waters Fisheries – sustainable, farm-raised smoked Rainbow Trout
  • Off the Block Pizza (Mentoring Positives) – engaging youth in building career skills and the power of socially responsible business
  • Curtis and Cake – baked goods and confections inspired by the American South
  • Grasshopper Goods – Wisconsin’s first mobile boutique providing primarily Midwest artisan and maker goods
  • Chocolate Shoppe – Madison-based ice cream with 100 super-premium flavors

 

We Greatly Appreciate our Sponsors:

 

 

 

The Food Innovation Center – Bringing more local food to neighborhoods across Madison


Have you ever wondered if places like your favorite local restaurant, your kid’s school, or your employer’s cafeteria provide local food? The demand for more local produce and food products has been on the rise, but larger institutions have had difficulty securing enough local food options to meet the demand. An important goal of the Madison Public Market is not only to bring local food to those who visit, but also to help increase the food available throughout our region. Approximately 15,000 square feet of the Public Market will be dedicated to the Food Innovation Center, a local food production, wholesale and workforce training facility that will be a catalyst in driving Madison’s growing food economy to its full potential.

Madisonians want more local food options, so what’s the problem?

Currently, the Madison region lacks sufficient systems to connect local produce and food products to local consumers. Our growing local food economy has the potential for immense growth, but lacks these key systems to meet the demand:

  • Storage and production space: Local food producers are constantly searching for affordable spaces to produce and store their food products. A simple, yet severe, lack of space is limiting the volume of local produce and products available to large institutions.
  • Limited distribution system: Once more food can be produced, growers and producers must have a way to transport the food to institutions. The current model of growers/producers attempting to work individually with many large institution customers is inefficient and impractical.
  • A skilled workforce: As our 21st century food system modernizes and concentrates more on the local food economy, our workforce must adapt to meet the change.

The solution…

The Food Innovation Center at the Public Market will help fill the void of these missing systems and will be vital to increasing the volume and accessibility of local food throughout our community by providing the following:

  • Greatly needed production space to increase the volume of local food produce and products available for large institutional buyers. For example, the Madison Metropolitan School District currently purchases thousands of pounds of local produce for school meals, which need to be processed out-of-state due to lack of local production options. Space at the Food Innovation Center can fill this gap.
  • A more efficient distribution system that will enable large institution buyers to purchase from one source instead of trying to manage contracts with 20-40 different local food providers. Making it easier for large institutions to purchase goods will increase the options available.
  • Workforce Training programs – As our food system evolves and grows, Madison faces an acute need for skilled workers in our food preparation and processing sectors.  The Food Innovation Center will include space for workforce training programs focused on helping people become job-ready for positions in this growing industry.  These programs will be provided by community partners including FoodWorks – a private sector collaboration between well-known Madison chefs and business owners focused on training unemployed and underemployed adults for positions in the culinary industry.

The Public Market team is continuing to finalize details of the Food Innovation Center design and programming.  Between the Public Market Development Committee and the Public Market Advisory Council, the project is fortunate to be drawing on the expertise of key local food business leaders and food system experts to plan and design the Food Innovation Center.  This includes involvement from the Underground Food Collective, REAP Food Group, FEED Kitchens, the UW Center for Integrated Agriculture Systems, Fairshare CSA Coalition, several food business owners, and others.

Working together, we will build a 21st century food system for future generations that is more sustainable, equitable, fruitful, and healthy. No matter how often you visit the Public Market, the Food Innovation Center will bring more delicious local food options to your everyday life.

For more information or to get involved with the Food Innovation Center, contact Amanda White at info@madisonpublicmarket.org

Madison Public Market Site Plan Approved!


The City of Madison Public Market Development Committee unanimously voted to approve the current site plan for the Public Market, moving the project forward (See below).

The site plan’s main features include:

  • 50,000 square foot Public Market, including a Food Innovation Center
  • Outdoor Market Plaza for outdoor seating, food carts or outdoor merchants, and live music and other entertainment
  • Pedestrian connection to nearby Burr Jones Field and the Yahara River
  • 4-5 story apartment structure across from the Market
  • Retail space
  • Underground Parking

Committee members expressed a few remaining concerns that were noted by city staff and will be discussed with the architects and developer partners. These concerns included: offering only 1 parking garage entrance/exit, creating an outdoor plaza entrance on the busy E. Washington Street corner (alternative may be to have an indoor entry/atrium), running Market Lane through the property (a member hoped it could be an entire pedestrian area), and creating diagonal parking on only one side of Market Lane (one member suggested that it should be parallel parking on both sides of the street.

The Committee seems to be divided on whether the Public Market should be situated along the railroad tracks and park. However, the property owners prefer placing the apartments on the park and the Public Market on the more visible, accessible street corner. City staff have expressed their support of the current Public Market placement.

The Committee also discussed two updated design mock-ups for the building’s exterior. There was a lot of discussion, differing opinions, and recommendations on the designs. Overall, the Committee preferred the building design pictured in the featured image at the top of this page. However the Committee recommended that a special Committee meeting be scheduled to refine the building design to better reflect a vibrant and engaging Public Market that represents Madison.

While there is still work to be done on finalizing building design, the Committee took a big step forward in approving the site plan concept. Never before has our Public Market been so close to becoming a reality.